I build businesses that serve my life.

TopicRanker / SERP Gap Analyzer

My fourth venture was a direct response to the noise in keyword research. I built and launched it as an app on the Semrush App Center called SERP Gap Analyzer — designed to find easy-to-rank keywords by identifying where competitors were weak. It rapidly became the top-performing app in the entire Semrush App Center, which led to its acquisition by Semrush in October 2025. Semrush was itself acquired by Adobe shortly after.

Smallbiz.Tools

I founded my third venture to help entrepreneurs navigate the crowded world of business software. We focused on building a trusted affiliate review site with honest, in-depth reviews — all powered by SEO targeting comparison and alternative keywords, zero paid ads. The site quickly became a go-to resource and was acquired by Semrush in 2023.

JustReachOut

I founded JustReachOut to help small businesses handle PR without a PR firm. Over six years I built it into an AI-powered SaaS used by 5,000+ customers including Airbnb and HubSpot. The company was acquired by SEOJet in 2020, then re-acquired by ChatRank.ai in January 2024.

Polar Polls

My journey started as the only marketer on a 5-person team at Polar Polls. I used PR outreach and SEO to grow from zero to 40 million pageviews/month. That growth captured Google's attention, leading to an acquisition in September 2014 — Google's 166th acquisition.